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Two images of the nerf mascot murph holding a super soaker and wearing a gold chain.

Murph the NERF Mascot Meme

Status:
Submission
Year:
2022
Origin
Hasbro
Two images of the nerf mascot murph holding a super soaker and wearing a gold chain.

Murph the NERF Mascot

Meme
Part of a series on Nerf
Status:
submission
This submission is currently being researched and evaluated.
You can help confirm this entry by contributing facts, media, and other evidence of notability and mutation.
Origin: Hasbro
Year: 2022
Type: Character

Added Jun 21, 2022 at 03:45PM EDT by Adam.

Updated Jun 22, 2022 at 01:52PM EDT by Zach.

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About

Murph the NERF Mascot is a mascot revealed for the Hasbro product of toy foam guns, NERF. The character is depicted as a humanoid covered in multi-colored foam strings, meant to represent NERF darts. After the company's reveal in mid-June 2022, many commented about his uncanny design and posted humorous edits of the character, similar to other viral mascots like Gritty.

Origin

On June 17th, 2022, Hasbro introduced its first mascot for NERF products, named Murph.[1] The character, confirmed by Hasbro to be genderless and should be referred to with they/them pronouns, was tweeted about that day by Twitter user @azalben,[2] gaining over 3,900 retweets, 4,800 quote-tweets and 25,000 likes in four days (shown below).



Spread

The character was quickly joked about on social media following its debut on June 17th, 2022, as many users found the design creepy but lovable, similar to how people originally felt about Gritty. For example, Twitter user @Thataldendiaz[3] posted a tweet comparing Murph to Gritty, gaining over 20 retweets and 100 likes in four days (shown below, left). Some celebrated that the character was confirmed non-binary. Twitter user @coleisnugatory[4] posted on June 17th, " I am being 100% sincere when I say this is the first instance of non-binary representation in commercial advertising that actually feels like it could have been devised by a trans person. This design fucking rules," gaining over 500 retweets and 3,100 likes in a similar timeframe (shown below, right).


Alden Diaz @ThatAlden Diaz When will the unstoppable force meet the immovable object? When will gods clash? Murph vs. Gritty Mate OBLITZ 5:12 PM Jun 17, 2022. Twitter for iPhone A ZP Philadelphia Flyers T-Shirt Product Sleeve Organism Gesture Font ... ипеуова @coleisnugatory Murph uses they/them pronouns. I am being 100% sincere when I say this is the first instance of non- binary representation in commercial advertising that actually feels like it could have been devised by a trans person. This design fucking rules. m Adweek @ Cannes HI @Adweek Jun 17 EXCLUSIVE | Meet Murph, Nerf's first-ever mascot. adweek.it/3xCtOIY NER 5:05 PM. Jun 17, 2022 Twitter for iPhone . Organism Gesture Font Finger Thumb Happy Adaptation

Others made humorous edits with the character to heighten its surreal design. On June 17th, Twitter user @spacemacchiato[5] photoshopped Murph into a trail camera image, making them look like a cryptid (shown below, left). That same day, user @TeaBreeshark[6] posted an edit of Murph in front of the non-binary pride flag, gaining over 140 retweets and 500 likes in four days (shown below, right).


O MER Black Grey Whiskers Tints and shades

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Various Examples


HardReturn @ian_reid Hasbro introduced the new NERF mascot, Murph. Pictured here with his cousin the Tooth Child from Candle Cove Maro OBLITZ 9:28 PM Jun 17, 2022. Twitter Web App ….. Product Sleeve Organism Gesture Font Line Adaptation MURPH. 6-18-22 JASPER, I DON'T APPROVE OF YOUR NEW PARTNER! KODISPAGHETTI @SEVERITY PRIME IT'S- M MURPH NOTHING! OR DAD... I'M SORRY... BUT op 80 110 Hair Nose Head Hairstyle Eyebrow Facial expression Vertebrate White Organ Mouth Product Human Black Jaw Organism Mammal Happy Art Font Gesture Style Finger Cartoon Line Sharing People Illustration #love is love APA 770 IGHIN KAIBOYART Outerwear Vertebrate Cartoon Gesture Finger Toy Art Happy Font Poster Fictional character H Window Plant Human body Gesture Black-and-white Art Tree NONBINARY ANTIFA ICONS GRITTY MURPH Manda World of Warcraft Arm Muscle Shorts Jaw Sleeve Gesture Font Jersey Sportswear Elbow

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